Shimano Cycling Concept Award 2007 - Bike Magic

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Shimano Cycling Concept Award 2007

Do you have a good idea for the promotion of cycling at schools?

Join the Shimano Cycling Concept Award 2007 and win 12.500 Euro to realize your project!

All ideas are welcome. General proposals to increase bicycle usage at schools but also a project limited to one school could be the winner. The contest focuses on children between 5 and 16 years old so colleges and universities are being excluded.

The idea can be described in text (in English), drawings, photographs or any other medium. The best entries from previous years have been those that set out action plans with a clear time line, show how and when the money will be spent, list the total budget and include a summary of no more than 500 words. Any idea is welcome so give it a try and maybe you will be the lucky winner!

Entries should arrive by December 31st, 2006 to:

  • Shimano Europe B.V.
  • Harald Troost
  • Industrieweg 24
  • 8071 CT Nunspeet
  • The Netherlands

    The winning project will be decided by a jury that consists of three chief editors of cycling trade publications: Jack Oortwijn (Bike Europe), Carlton Reid (Bike Biz) and Michael Bollschweiler (Radmarkt), completed by Harald Troost, PR officer of Shimano Europe. The decision will be published in February 2007.

    The Shimano Cycling Concept Award is an annual contest to promote cycling in Europe, being organized for the seventh consecutive year. Experience shows that there are a lot of good ideas among bicycle enthusiasts that just need an extra financial impulse to become reality.

    This years contest is aiming at stimulating bike usage at schools, especially in the important age group of 5-16 years old. It is of utmost importance to teach this generation that cycling can be a useful, environmental friendly and healthy alternative to other modes of transportation. More use of the bicycle can contribute to solving a lot of problems (traffic congestion, polution, overweight and so on) and it offers also a lot of pleasure!

    Get your thinking caps on!

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