Oli Beckingsale has set his sights firmly on the London 2012 Olympic Games after being officially unveiled as an Endura Racing rider at the team’s central London launch on Thursday.

Endura raced on the road last season but have spread their wings into MTB and track with the signings of cross-country veteran Beckingsale and Scottish rider Chris Pritchard respectively.

And, after years at Giant, 2006 Commonwealth Games silver medallist Beckingsale insists Endura can provide him with the platform to perform when the Olympic arrive in London next year.

“My goal is to produce a result in London that I can be really proud of,” said Beckingsale.  “Leading up to that, though, I will still have a programme of races in the UK and abroad this year, especially the home World Cup round in Dalby and the UK National Championships.

“Overall, I am really pleased with everything here at Endura, from the bike to the clothing, it’s really exciting.”

The Endura team will be using Look bikes, equipped with Sram components, Zipp wheels, Continental tyres, Fizik saddles and Tacx trainers. Beckingsale will switch between a Look 986 hardtail and 996 full suspension bike.

Endura team boss Jim McFarlane added: “We are starting two new projects this year with Oli and Chris.

“It’s important for us to have the right athletes who can win races, but also help us develop products, and someone like Oli has a wealth of knowledge in this area.

“We also believe that with Chris and Oli we have two guys who really are aiming for success at London 2012, and we are excited to be supporting and working with them this year.”

For the full Endura race schedule and rider profiles, head to www.enduraracing.com