Be One haven’t been around long, but they certainly know how to get themselves seen. After a very succesful showing in the last two race seasons both XC and DH, they are now keeping up their marketing assault in the off season.

Female XC team rider Corine Dorland has appeared on the Dutch version of the Big Brother show to offer one of the house members a weekend’s downhill training with the Be One team. Ferdi had already talked about his mountain biking hobby and how he wanted to learn to be much better at downhilling. Obviously living in Holland isn’t an advantage on this score, so the team stepped in to offer a training weekend with Gerwin Peters and other riders somewhere a bit more vertical.

The weekend’s highlights will then be shown later in the year as the worrying worldwide frenzy to see normal people turned into superstars continues.

In the meantime all we get is Craig’s Christmas single.

Super.