Endura launch urban clothing collection - Bike Magic

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Endura launch urban clothing collection

Endura started out in Edinburgh in 1992 as a mountain bike brand but have since expanded into the road market and now the’ve launched their first urban collection.

Endura’s urban range is available now

The new range “combines functionality with subtle, contemporary, office-compatible chic”, according to Endura, with the idea that it’s clothing which can be worn both on and off the bike.

The launch range covers enough bases to kit out a rider from head to toe. Highlights include the Urban Shell Jacket (£79.99); a seam-sealed jacket made of 2.5-layer waterproof and breathable fabric which packs down to what Endura describe as a “compact size”. Features include a dropped tail, elasticated arm cuffs, adjustable hood and reflective trim.

The Urban Softshell Jacket (£99.99) is more geared to life off the bike. Endura promise that it will be your “best companion in every-day life, whether you are on or off your bike, whether you are heading to the office or to the pub.” Endura say its made from a lightweight, waterproof, breathable and stretchy softshell fabric with a  microfleece lining.

Meanwhile, the Urban Stretch Pants (£59.99) and the Urban Stretch Shorts (£49.99) are made from a durable, four-way stretch fabric which is designed to offer freedom of movement on the bike. A slim fit with extended back rise and lower front rise has been cut for a comfortable fit for when cycling.

Otherwise the range includes a Merino long sleeve jersey (£55.99), Merino short sleeve polo shirt (£49.99), leather gloves (£29.99), socks (£12.99 for a twin pack) and a cap (£18.99). The urban range is available through Endura dealers now.



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