Plenty of bike companies, such as Voodoo and Airborne, have tried the “you choose the frame and then the bits you’d like to stick on” tactic to varying levels of success, but Wrenchscience.com give you the option of several frame platforms from dream bike manufacturers such as Colnago, Ibis, Kestel, Titus and a whole host of others rather than just a single manufacturers line.
Your dream bike (or as dreamy as you can afford) is then built up from an extensive stock list of componentry, with running price and weight totals as well as an automatic system which checks compatibility of components such as drivetrain and shifters etc. plus size compatibility. This makes sure the bike you get will actually work when you whip it out of the box, which is handy seeing as you’d have to send it back to America otherwise.
At the moment the site is still being constructed and only the road bike section is partially live but it’s a slickly designed and fast moving site with some real fantasy hardware.
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