Demo Series 2011 - Bike Magic

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Demo Series 2011

2011 promises to be even better

The UK’s biggest demo series returns next year and will be bigger and better than ever!

3 major bicycle brands have hopped on board – Giant, Specialized and Trek have joined forces to create the demo of all demo series as they sponsor The British Mountain Bike Demo Series.

In 2009 the series proved a huge hit with over 4000 riders taking part in a mix of top quality racing; from XC to enduros, to easy going leisure rides – proving that the event offers something for all.  The latest addition to the series offers a whole new level of activity, where people can demo the latest and the best bikes on the market.

Ian Beasant Managing Director of Giant said: “The collaboration of all three brands offers a unique opportunity for riders to experience a fantastic demo unlike any other in the UK whilst benefiting from riding in some remarkable locations. At Giant we appreciate riders of all levels have different needs from a demo, we endeavour to offer something for all, combining great technical know how, mixed in with some good old fashioned fun.”

With five venues planned across the country in Yorkshire, South West London, South Wales, Plymouth and Nottinghamshire, Giant, Specialized and Trek spring board straight into the action demoing at all weekends, with an exciting further demo only round planned for Scotland.

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