Birzman tools come to the UK - Bike Magic

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Birzman tools come to the UK

Merida UK has today announced it’s secured exclusive distribution of the Birzman tools range. Handily located near to the Merida factory in Taiwan, the tools are smoothly styled and functional.

Birzman draw on many years of experience to create its range of tools and have already won a 2009 Eurobike award for its stylish (for a chain tool) Dragonfly chain tool.

The team behind the distinctive tools draws its inspiration from the simplicity and beauty of nature. Founder Lawrence Kuo believes that a successful product is: “Simple and truthful. When somebody tells me ‘I could have thought of that myself’ I consider the design of Birzman to be a success.”

The range spans everything from a 10 function carbon multi tool weighing just 83g through to wheeled tool chests and storage solutions.

Chris Carter, General Manager of Merida bikes commented: “The opportunity to work with Birzman was one we could not turn down. The Birzman brand is very striking and the design of the products is superb, but when you look deeper, you find that the design is much more than superficial, the ergonomics and quality are exceptional.”

The 2010 range will be unveiled at next weeks Eurobike show. For now you can find out more at


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