Icebreaker essential winter merino launched

Just in time for the recent drop in temperature, Icebreaker has a complete new range of merino-based cycling garments, including base layers, trousers and underwear, to look at.

New Zealand-based Icebreaker started business back in 1994 and was the first company to bring the benefits of merino to the wider masses. It was also the first to source merino wool directly from the farmers, and they later developed a unique tracking system, a Baacode sewn inside each garment, that allows consumers to trace every fibre of their purchase.

For the autumn/winter seasons this year the company has launched a complete new collection that combines all the properties of merino that we have come to love and appreciate on a ride over the years.

The focal point is Realfleece 260. Launched in 2010, Realfleece is a naturally sourced replacement for synthetic fleeces. Made from premium merino wool grown in New Zealand’s Southern Alps, soft and cosy Realfleece provides instant warmth and instant luxury.

All Realfleece garments have an interior terry knit construction, with loft that has been brushed to create air pockets that trap air and lock in body heat. The outside has a smooth, stylish, air-permeable jersey finish. It has a very high insulation-to-weight value, which means it is exceptionally lightweight considering the level of insulation it provides

“Realfleece 260 is a the biggest story of our Fall/Winter 2011 collection. Like Realfleece 320, we expect it to be an instant classic,” says Creative Director Rob Achten

Other highlights in the new collection include three-quarter length trousers and arm warmers in the GT Bike range, with new colours and styles in the GT Base Layer range.

Hot new graphics and colours have been added to the core Bodyfit collection of base layers, and Kids – Icebreaker’s warm, soft, children’s layering system – had been extended up to size 14.

We say: We love Icebreaker’s stance on ethics and sustainability combined with highly technical pieces that make the most of one of our favourite materials, merino, and a real cyclist’s must-have. They make clothing that works and looks good on the bike, but isn’t out of place down the pub after a night ride.

www.icebreaker.com

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